Of all words which have gone to the bad, "service" is to-day in the worst disrepute. It has been used and abused to convey great willingness to charge more for anything performed with a smile. But you can get the genuine article where it isn't paraded as the trading virtue which it has ... [ILLUSTRATED]
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Smith's Weekly (Sydney, NSW : 1919 - 1950), Sat 15 May 1948, Page 7
It's easy and takes two shakes of a lamb's tail!
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