1994-07-12, English, Article, Journal or magazine article edition: Benetton experiments with new retailing strategy.

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Bookmark: https://trove.nla.gov.au/version/110655547
Physical Description
  • Magazine/​Journal article
Published
  • Crain Communications, Inc., 1994 July 12
Language
  • English

Edition details

Title
  • Benetton experiments with new retailing strategy.
Appears In
  • Euromarketing, v7, no.n43, 1994 July 12, p3(1) (ISSN: 0952-3820)
Published
  • Crain Communications, Inc., 1994 July 12
Physical Description
  • Magazine/​Journal article
Subjects
Target Audience
  • Trade
Summary
  • Benetton, an Italian clothing group, is planning to open an outlet in Rome or Milan, staffed wholly by immigrants from outside the EC, and is seeking potential workers through a refugee program in Rome. The company has denied rumours that it will stop using shocking images in its advertising campaigns, and is continuing to develope its ehtnic theme. It is also looking into the possibility of co-producing ethnic music, and is founding a school for aplied arts and mass-culture analysis.
Language
  • English
Database
  • Gale General OneFile
Identifier
  • 15606411

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Charles Sturt University. CSU Library - Electronic Resources (shared). Open to the public 001485515; Full Text Available; EBSCOhost - Available in 1996 Periodical; Journal, magazine, other English
Griffith University. Griffith University Library. Open to the public .b15539453; Electronic Resource : Publ. may restrict Doc. Del. Periodical; Journal, magazine, other English
Southern Cross University. University Library Lismore. Open to the public Electronic resource - Check catalogue for holdings Periodical; Journal, magazine, other English
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Library Access Call number(s) Formats held Language
Charles Sturt University. CSU Library - Electronic Resources (shared). Open to the public 001485515; Full Text Available; EBSCOhost - Available in 1996 Periodical; Journal, magazine, other English
Southern Cross University. University Library Lismore. Open to the public Electronic resource - Check catalogue for holdings Periodical; Journal, magazine, other English
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Griffith University. Griffith University Library. Open to the public .b15539453; Electronic Resource : Publ. may restrict Doc. Del. Periodical; Journal, magazine, other English
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