1994-05-15, English, Article, Journal or magazine article edition: Success tips: evaluating and selling strategic technologies. (Top 15 Strategic Technologies) (Tutorial) Parrish, Deidra-Ann

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Physical Description
  • Tutorial
  • Magazine/​Journal article
Published
  • United Business Media LLC, 1994 May 15
Language
  • English

Edition details

Title
  • Success tips: evaluating and selling strategic technologies. (Top 15 Strategic Technologies) (Tutorial)
Also Titled
  • Success tips: evaluating and selling strategic technologies.
Appears In
  • VARbusiness, v10, no.n7, 1994 May 15, p72A(3) (ISSN: 0894-5802)
Author
  • Parrish, Deidra-Ann
Published
  • United Business Media LLC, 1994 May 15
Physical Description
  • Tutorial
  • Magazine/​Journal article
Subjects
Target Audience
  • Trade
Summary
  • Before launching a product or service offering based on a leading strategic technology, value-added resellers should carefully determine how the technology fits their resources and how well they would be able to market it. Long term forecasts of the growth potential of a market should be researched, and VARs should pay particular attention to what the requisite investments and purchasing costs will be. Since support services and training offer one of the best opportunities to grow the margin, the cost of bringing the VAR's training staff up to the appropriate level of expertise is a crucial consideration. Vendors and customers should be consulted to determine the level of interest in a particular technology. A VAR should also be prepared to endure low revenue sales cycles as it builds a customer base for a new offering. A final consideration is finding a reliable vendor capable of providing on-site consultation.
Language
  • English
Database
  • Gale General OneFile
Identifier
  • 15560991

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Charles Sturt University. CSU Library - Electronic Resources (shared). Open to the public 001168454; Full Text Available; ABI/INFORM - Available from 1995 until 2009 Periodical; Journal, magazine, other English
CSIRO. Library Services. Not open to the public 999654620001981; ProQuest Central (New). Online Access. Available for document delivery. Restrictions apply.; Available from 1995 until 2009; ProQuest SciTech Collection. Online Access. Available for document delivery. Restrictions apply.; Available from 1995 until 2009 Periodical; Journal, magazine, other English
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University of Wollongong. University of Wollongong Library. Open to the public Online access. Not available for document delivery Periodical; Journal, magazine, other English
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Library Access Call number(s) Formats held Language
Charles Sturt University. CSU Library - Electronic Resources (shared). Open to the public 001168454; Full Text Available; ABI/INFORM - Available from 1995 until 2009 Periodical; Journal, magazine, other English
Southern Cross University. University Library Lismore. Open to the public Electronic resource - Check catalogue for holdings Periodical; Journal, magazine, other English
University of Wollongong. University of Wollongong Library. Open to the public Online access. Not available for document delivery Periodical; Journal, magazine, other English
Western Sydney University. Penrith Campus Library, Document Delivery. Not open to the public 9924538180001571; Online, 9919248890001571; Online Periodical; Journal, magazine, other English
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None of your libraries hold this item.
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Library Access Call number(s) Formats held Language
CSIRO. Library Services. Not open to the public 999654620001981; ProQuest Central (New). Online Access. Available for document delivery. Restrictions apply.; Available from 1995 until 2009; ProQuest SciTech Collection. Online Access. Available for document delivery. Restrictions apply.; Available from 1995 until 2009 Periodical; Journal, magazine, other English
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