1994-06-29, English, Article, Other article edition: What's in a name? For IBM, a fight with rival Zeos over Ambra moniker. (Zeos International Ltd) Ziegler, Bart

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Physical Description
  • Newspaper article
Published
  • Dow Jones &​ Company, Inc., 1994 June 29
Language
  • English

Edition details

Title
  • What's in a name? For IBM, a fight with rival Zeos over Ambra moniker. (Zeos International Ltd)
Also Titled
  • What's in a name? For IBM, a fight with rival Zeos over Ambra moniker.
Appears In
  • The Wall Street Journal Western Edition, 1994 June 29, pB7(W) (ISSN: 0193-2241)
Author
  • Ziegler, Bart
Published
  • Dow Jones &​ Company, Inc., 1994 June 29
Physical Description
  • Newspaper article
Subjects
Target Audience
  • General
  • Trade
Summary
  • IBM and Zeos International Ltd are in dispute over the Ambra name that IBM uses for many of its computers and Zeos uses for one of its mail-order PCs. The dispute is not yet a full-blown legal battle, but the US Patent and Trademark office is expected to give preliminary approval to IBM's use of the name. Zeos could instigate a long appeals process by challenging that approval. IBM started selling computers under the Ambra name in 1993 to provide a label distinct from the IBM label. IBM filed for trademark protection for the name in France in Mar 1992 but waited until Sep 1992 to file in the US. Zeos had filed its US claim two months earlier. Zeos claims its filing is valid because it predates IBM's, but IBM cites a treaty that the US has with France calling for the US filing to be predated to the time of IBM's French filing.
Language
  • English
Database
  • Gale General OneFile
Identifier
  • 15548921

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