1994-06-06, English, Article, Journal or magazine article edition: Media Vision put on defensive by critics; despite positive reports at store level. (multimedia equipment supplier Media Vision Inc is blamed for sharp declines in prices of multimedia systems and sound cards at the Comdex/Spring '94 trade show)

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Physical Description
  • Magazine/​Journal article
Published
  • United Business Media LLC, 1994 June 6
Language
  • English

Edition details

Title
  • Media Vision put on defensive by critics; despite positive reports at store level. (multimedia equipment supplier Media Vision Inc is blamed for sharp declines in prices of multimedia systems and sound cards at the Comdex/​Spring '94 trade show)
Also Titled
  • Media Vision put on defensive by critics; despite positive reports at store level.
Appears In
  • Computer Retail Week, v4, no.n64, 1994 June 6, p8(2) (ISSN: 1066-7598)
Published
  • United Business Media LLC, 1994 June 6
Physical Description
  • Magazine/​Journal article
Subjects
Target Audience
  • Trade
Summary
  • Media Vision Inc is blamed for the sharp decline in multimedia system and sound card prices by competing multimedia suppliers at the Comdex/​Spring '94 trade show in Atlanta. Media Vision's share price fell below $3 from a high of $46 following an unexpected loss and allegations of misstated financial results. Media Vision VP of Marketing Greg Reznick says the company's products are selling well at the store level, although he admits that it has liquidated some inventory. Creative Labs Inc VP of Sales Greg Vanden Dries warned retailers not to get stuck with products a company can no longer support. Cardinal Technologies Inc Dir of Marketing Mark Pontius says the price erosion at the low end of the market has accelerated introduction of enhanced technology by the company, including wavetables and DSP. Aztech Labs VP of Sales and Marketing for North American Operations Bill Crouch says the company considered buying Media Vision but decided against it.
Language
  • English
Database
  • Gale General OneFile
Identifier
  • 15558185

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