1994-06-06, English, Article, Journal or magazine article edition: Electronic titles may become latest chapter for many booksellers; from the ABA convention. (American Booksellers Association) (includes a related article on Ingram Book Co's kiosk listing 750 multimedia SKUs and Pacific Pipeline Inc's interactive display) Mitchell, Gabrielle

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Physical Description
  • Magazine/​Journal article
Published
  • United Business Media LLC, 1994 June 6
Language
  • English

Edition details

Title
  • Electronic titles may become latest chapter for many booksellers; from the ABA convention. (American Booksellers Association) (includes a related article on Ingram Book Co's kiosk listing 750 multimedia SKUs and Pacific Pipeline Inc's interactive display)
Also Titled
  • Electronic titles may become latest chapter for many booksellers; from the ABA convention.
Appears In
  • Computer Retail Week, v4, no.n64, 1994 June 6, p6(1) (ISSN: 1066-7598)
Author
  • Mitchell, Gabrielle
Published
  • United Business Media LLC, 1994 June 6
Physical Description
  • Magazine/​Journal article
Subjects
Target Audience
  • Trade
Summary
  • Book retailers indicated at the American Booksellers Assn (ABA) convention in Los Angeles in late May 1994 that they are very willing to add electronic books to their offerings. The convention included an aisle dedicated to 'Electronic Books &​ Tools' from Knowledge Adventure Inc, R.R. Donnelley, Discis Knowledge Research, Microsoft, Apple, and other vendors. Book retailers do not agree on the best way to sell interactive media in bookstores: Catalano Consulting's Frank Catalano supports putting such titles as Arthur's Teacher Troubles from Living Books in the young children's reading section, while Baker &​ Taylor Dir of Market Development Brad Grob says booksellers should develop a separate section close to the checkout area to let customers know that the store carries interactive media.
Language
  • English
Database
  • Gale General OneFile
Identifier
  • 15558183

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