1994-05-23, English, Article, Journal or magazine article, Poster, chart, other edition: Baseball titles still warming up on deck. Mitchell, Gabrielle

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Bookmark: http://trove.nla.gov.au/version/110611807
Physical Description
  • table
  • photograph
  • Magazine/​Journal article
Published
  • United Business Media LLC, 1994 May 23
Language
  • English

Edition details

Title
  • Baseball titles still warming up on deck.
Appears In
  • Computer Retail Week, v4, no.n63, 1994 May 23, p104(1) (ISSN: 1066-7598)
Author
  • Mitchell, Gabrielle
Published
  • United Business Media LLC, 1994 May 23
Physical Description
  • table
  • photograph
  • Magazine/​Journal article
Subjects
Target Audience
  • Trade
Summary
  • Software retailers are missing a great marketing opportunity by not latching on to the baseball fever that is consuming the nation. The dearth of new baseball games is blamed for low merchandising efforts at retail. One software chain's store manager says he does not bother putting up new displays since there are no new games to promote. Lately, the PC market has seen only updates to existing products, unlike the video-game market; in video there is a new Ken Griffey Baseball game from Super Nintendo Entertainment System and a World Series game from Sega Genesis. Miller Associates offered a lower price on Baseball for Windows, a game which Pres Kenneth Miller says is marketed according to the baseball season.
Notes
  • table
  • photograph
Language
  • English
Database
  • Gale General OneFile
Identifier
  • 15546399

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