Designing the Group Use Videodisc : Socializing Communication Technology / Stephen R. Acker and Joan M. Gordon Acker, Stephen R

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Acker, Stephen R
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Communication Education
Audiovisual Aids.; Social Impact Assessment; Reports, Research.
Academic; Professional
Designed to examine the relevance of television news programming, a study examined the application of a "group use" videodisc in a communication curriculum. Using a computer controlled videodisc, 60 communication students at a large midwestern university were shown the agenda-setting function of television and asked to evaluate the experience. Seventy-four high school faculty members from a school district that had served as a national demonstration center for computer-assisted learning were mailed a questionnaire. Accompanying it was a letter describing the individualized and group approach to instructional design. The teachers were asked to consider five dimensions concerning the application of the design philosophies in their own teaching. These dimensions were: (1) integration into classroom style, (2) use of available classroom time, (3) benefit to students, (4) use of school's financial resources, and (5) preparation for students' lifelong learning. In general, students found the technology easy to use and the group process valuable in examining the components of a news story. In addition, they preferred to work with other people rather than alone with the machine. Faculty respondents perceived the group approach as more consistent, a better use of class time, and a more efficient use of financial resources when contrasted with individualized instruction. However, they also felt that the individualized approach to computer-assisted instruction would better prepare students for lifelong learning. The consensus position recognized that small group and individualized approaches must be combined to optimize the educational process. (Tables of data and a reference list are included.) (JD)
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