2015, English, Article edition: Marketing principles / William M Pride, O. C. Ferrell, Bryan A Lukas, Sharon Schembri, Outi Niininen. Pride, William M., (author.)

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Marketing principles / William M. Pride, O. C. Ferrell, Bryan A. Lukas, Sharon Schembri, Outi Niininen
 
Bookmark: http://trove.nla.gov.au/version/206836404
Edition
  • 2nd Asia-Pacific edition.
Physical Description
  • xxxi, 602 pages : illustrations (some colour) ; 26 cm.
Published
  • South Melbourne, Victoria Cengage Learning Australia, [2015]
Language
  • English

Edition details

Title
  • Marketing principles /​ William M Pride, O. C. Ferrell, Bryan A Lukas, Sharon Schembri, Outi Niininen.
Author
  • Pride, William M., (author.)
Other Authors
  • Ferrell, O. C, (author.)
  • Lukas, Bryan A., (author.)
  • Schembri, Sharon, (author.)
  • Niininen, Outi, (author.)
Edition
  • 2nd Asia-Pacific edition.
Published
  • South Melbourne, Victoria Cengage Learning Australia, [2015]
Copyright
  • ©2015
Content Types
  • text
  • still image
Carrier Types
  • volume
Physical Description
  • xxxi, 602 pages : illustrations (some colour) ; 26 cm.
Subjects
Notes
  • Activation code not available for Library’s N copy ; see publisher website (https:/​/​cengage.com.au/​)
  • Includes bibliographical references and index.
Language
  • English
ISBN
  • 9780170254793
Dewey Number
  • 658.8
Libraries Australia ID
Contributed by
Libraries Australia

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La Trobe University. Sunraysia Institute of TAFE AND La Trobe University - Mildura Campus Library. May not be open to the public Article English
National Library of Australia. Open to the public 6447325; N 2015-4210 Article English
St Mary's College & Newman College Academic Centre Library. May not be open to the public Article English
The University of Melbourne. The University Library. Open to the public Article English
University of Notre Dame Australia. St Benedict's Library . May not be open to the public 679298; 658.8 PRI 2014 Article English
University of Technology Sydney. University Library. Open to the public .b28966041; held Article English
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National Library of Australia. Open to the public 6447325; N 2015-4210 Article English
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These 2 locations in New South Wales:

Library Access Call number(s) Formats held Language
University of Notre Dame Australia. St Benedict's Library . May not be open to the public 679298; 658.8 PRI 2014 Article English
University of Technology Sydney. University Library. Open to the public .b28966041; held Article English
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