Consumer behaviour / Leon Schiffman ... [et al.] Schiffman, Leon G

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Creator
Schiffman, Leon G
Subjects
Consumer behavior.; Marketing.; Motivation research (Marketing)
Audience
Adult
Summary
Continues to convey the essence of consumer behaviour and to connect psychological, socio -cultural and decision making aspects of the discipline.
Bookmark
http://trove.nla.gov.au/work/3836984
Work ID
3836984

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e.g. test cricket, Perth (WA), "Parkes, Henry"

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