1993-09-01, English, Article, Journal or magazine article edition: Product line rivalry with brand differentiation. Gilbert, Richard J.; Matutes, Carmen

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Bookmark: http://trove.nla.gov.au/version/66866574
Physical Description
  • graph
  • Magazine/​Journal article
Published
  • Blackwell Publishers Ltd., 1993 Sept
Language
  • English

Edition details

Title
  • Product line rivalry with brand differentiation.
Appears In
  • Journal of Industrial Economics, v41, no.n3, 1993 Sept, p223(18) (ISSN: 0022-1821)
Author
  • Gilbert, Richard J.
  • Matutes, Carmen
Published
  • Blackwell Publishers Ltd., 1993 Sept
Physical Description
  • graph
  • Magazine/​Journal article
Subjects
Target Audience
  • Academic
Summary
  • Product competition with both brand name and quality as the differentiating parameters is analyzed. Specialization is dependent on the degree of brand-specific differentiation which is relative to inter- and intra-firm differentiation. Given the status of a product brand, competitors can map out strategies on product commitment, and strategic considerations can offset the benefits of choice among consumers with a larger product line.
Notes
  • graph
Language
  • English
Database
  • Gale Academic OneFile
  • Gale General OneFile
  • Gale Expanded Academic
Identifier
  • 14438129

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Ascham School: Margaret Bailey Library. Not open to the public Held. Not for ILL. Periodical; Journal, magazine, other English
Australian Competition and Consumer Commission. ACCC Library. Not open to the public PER; Held 3 years + current Periodical; Journal, magazine, other English
Australian Nuclear Science and Technology Organisation. ANSTO Library. Not open to the public Held. Check with Library Periodical; Journal, magazine, other English
CAVAL. CARM Centre. May not be open to the public brn.289019; Held; Vol. 23, no. 1 - v. 52, no. 4; Sept. 1974 - Dec. 2004; Inc. Periodical; Journal, magazine, other English
Charles Sturt University. Bathurst Campus Library. Open to the public 000099047; P338 1; Vol. 3:no. 2 (04/1955) -Vol.52:no.4 (12/2004) Periodical; Journal, magazine, other English
CSIRO. Library Services. Not open to the public 999782750001981; Wiley Online Library Database Model 2017. Online Access. Available for document delivery. Restrictions apply.; Available from 1997 volume: 45 issue: 1 Periodical; Journal, magazine, other English
Department of Agriculture and Water Resources. Department of Agriculture and Water Resources Library. May not be open to the public Online access only Periodical; Journal, magazine, other English
Edith Cowan University. Edith Cowan University Library. Open to the public Periodical; Journal, magazine, other English
Griffith University. Griffith University Library. Open to the public .b16601130; Electronic Resource : Publ. may restrict Doc. Del. Periodical; Journal, magazine, other English
Mazenod College. Mazenod College Library. Open to the public Periodical; Journal, magazine, other English
Mentone Girls' Grammar School. Kerferd Library . Not open to the public Held. Not for ILL. Periodical; Journal, magazine, other English
Monash University. Monash University Library. Open to the public 99319401751; 338.05 J86; v. 1, no. 1 (Nov. 1952) to v. 54, no. 4 (Dec. 2006); OS; YOS-SER Periodical; Journal, magazine, other English
National Gallery of Victoria. The Shaw Research Library. May not be open to the public Held. Not for ILL. Periodical; Journal, magazine, other English
National Library of Australia. Open to the public S 338.05 JOU; Vol. 1, no. 1-v. 43, no. 4; Nov. 1952-Dec. 1995 Periodical; Journal, magazine, other English
Plantagenet Shire Council Libraries. Mount Barker Library. Open to the public Held. Check holdings Periodical; Journal, magazine, other English
Productivity Commission. Melbourne Office Library. May not be open to the public JOURNAL; Vol. 30 - Vol. 56; 1981-2008; Keep all issues Periodical; Journal, magazine, other English
RMIT University. RMIT University Library. Open to the public 9912305950001341; PER 338 J86; Held in Storage. Request from <a href=http://www.rmit.edu.au/library/dds target=_blank>Document Delivery</a>; v. 19, no. 1 (1970)-v. 45, no. 4 (Dec. 1997) Periodical; Journal, magazine, other English
Saint Ignatius' College, Riverview. Christopher Brennan Library. Not open to the public Periodical; Journal, magazine, other English
Shore School. Boer War Contingent Memorial Library. Not open to the public Held. Not for ILL. Periodical; Journal, magazine, other English
State Library of NSW. Open to the public R DS338.05/3; Vol. 1, no. 1 (Nov. 1962)-v. 10; R N338.005/1; Vol. 11 (Nov. 1962)-v. 40, no. 4 (Dec, 1992); Cummulative index, Vol. 1-40 (1952-1992) Periodical; Journal, magazine, other English
State Library of Queensland. Open to the public 99555984702061; HELD - Contact Library for access information Periodical; Journal, magazine, other English
The University of Melbourne. The University of Melbourne Library. Open to the public ECO P 338.05 JIE; v.1-v.53 (ECO); 1952/53-2005 Periodical; Journal, magazine, other English
The University of Sydney. University of Sydney Library. Open to the public Periodical; Journal, magazine, other English
University of Queensland. University of Queensland Library. Open to the public b10055472; sshp HD28 .J615 : 29(1980/81)-57(2009); whsp LJ02548 : 1(1952/53)-28(1979/80) Periodical; Journal, magazine, other English
University of South Australia. University of South Australia Library. Open to the public 9914026101831; 624.151 ATTP Periodical; Journal, magazine, other English
University of Western Australia. University of Western Australia Library. Open to the public 9918643902101; HELD; V. 1-54 ; 1952-2006 Periodical; Journal, magazine, other English
Xavier College. Brennan Library. May not be open to the public Held. Not for ILL. Periodical; Journal, magazine, other English
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These 3 locations in Australian Capital Territory:

Library Access Call number(s) Formats held Language
Australian Competition and Consumer Commission. ACCC Library. Not open to the public PER; Held 3 years + current Periodical; Journal, magazine, other English
Department of Agriculture and Water Resources. Department of Agriculture and Water Resources Library. May not be open to the public Online access only Periodical; Journal, magazine, other English
National Library of Australia. Open to the public S 338.05 JOU; Vol. 1, no. 1-v. 43, no. 4; Nov. 1952-Dec. 1995 Periodical; Journal, magazine, other English
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These 7 locations in New South Wales:

Library Access Call number(s) Formats held Language
Ascham School: Margaret Bailey Library. Not open to the public Held. Not for ILL. Periodical; Journal, magazine, other English
Australian Nuclear Science and Technology Organisation. ANSTO Library. Not open to the public Held. Check with Library Periodical; Journal, magazine, other English
Charles Sturt University. Bathurst Campus Library. Open to the public 000099047; P338 1; Vol. 3:no. 2 (04/1955) -Vol.52:no.4 (12/2004) Periodical; Journal, magazine, other English
Saint Ignatius' College, Riverview. Christopher Brennan Library. Not open to the public Periodical; Journal, magazine, other English
Shore School. Boer War Contingent Memorial Library. Not open to the public Held. Not for ILL. Periodical; Journal, magazine, other English
State Library of NSW. Open to the public R DS338.05/3; Vol. 1, no. 1 (Nov. 1962)-v. 10; R N338.005/1; Vol. 11 (Nov. 1962)-v. 40, no. 4 (Dec, 1992); Cummulative index, Vol. 1-40 (1952-1992) Periodical; Journal, magazine, other English
The University of Sydney. University of Sydney Library. Open to the public Periodical; Journal, magazine, other English
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Griffith University. Griffith University Library. Open to the public .b16601130; Electronic Resource : Publ. may restrict Doc. Del. Periodical; Journal, magazine, other English
State Library of Queensland. Open to the public 99555984702061; HELD - Contact Library for access information Periodical; Journal, magazine, other English
University of Queensland. University of Queensland Library. Open to the public b10055472; sshp HD28 .J615 : 29(1980/81)-57(2009); whsp LJ02548 : 1(1952/53)-28(1979/80) Periodical; Journal, magazine, other English
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University of South Australia. University of South Australia Library. Open to the public 9914026101831; 624.151 ATTP Periodical; Journal, magazine, other English
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Library Access Call number(s) Formats held Language
CAVAL. CARM Centre. May not be open to the public brn.289019; Held; Vol. 23, no. 1 - v. 52, no. 4; Sept. 1974 - Dec. 2004; Inc. Periodical; Journal, magazine, other English
CSIRO. Library Services. Not open to the public 999782750001981; Wiley Online Library Database Model 2017. Online Access. Available for document delivery. Restrictions apply.; Available from 1997 volume: 45 issue: 1 Periodical; Journal, magazine, other English
Mazenod College. Mazenod College Library. Open to the public Periodical; Journal, magazine, other English
Mentone Girls' Grammar School. Kerferd Library . Not open to the public Held. Not for ILL. Periodical; Journal, magazine, other English
Monash University. Monash University Library. Open to the public 99319401751; 338.05 J86; v. 1, no. 1 (Nov. 1952) to v. 54, no. 4 (Dec. 2006); OS; YOS-SER Periodical; Journal, magazine, other English
National Gallery of Victoria. The Shaw Research Library. May not be open to the public Held. Not for ILL. Periodical; Journal, magazine, other English
Productivity Commission. Melbourne Office Library. May not be open to the public JOURNAL; Vol. 30 - Vol. 56; 1981-2008; Keep all issues Periodical; Journal, magazine, other English
RMIT University. RMIT University Library. Open to the public 9912305950001341; PER 338 J86; Held in Storage. Request from <a href=http://www.rmit.edu.au/library/dds target=_blank>Document Delivery</a>; v. 19, no. 1 (1970)-v. 45, no. 4 (Dec. 1997) Periodical; Journal, magazine, other English
The University of Melbourne. The University of Melbourne Library. Open to the public ECO P 338.05 JIE; v.1-v.53 (ECO); 1952/53-2005 Periodical; Journal, magazine, other English
Xavier College. Brennan Library. May not be open to the public Held. Not for ILL. Periodical; Journal, magazine, other English
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