1970, English, Article edition: MASS MEDIA FLOW AND DIFFERENTIAL GROWTH IN KNOWLEDGE TICHENOR, P. J.; DONOHUE, G. A.; OLIEN, C. N.

User activity

Share to:
 
Bookmark: http://trove.nla.gov.au/version/199070
Physical Description
  • text/​html
Published
  • Oxford University Press
  • 1970-06-01 00:00:00.0
Language
  • English

Edition details

Title
  • MASS MEDIA FLOW AND DIFFERENTIAL GROWTH IN KNOWLEDGE
Author
  • TICHENOR, P. J.
  • DONOHUE, G. A.
  • OLIEN, C. N.
Published
  • Oxford University Press
  • 1970-06-01 00:00:00.0
Physical Description
  • text/​html
Subjects
Notes
  • Data from four types of research—news diffusion studies, time trends, a newspaper strike, and a field experiment—are consistent with the general hypothesis that increasing the flow of news on a topic leads to greater acquisition of knowledge about that topic among the more highly educated segments of society. Whether the resulting knowledge gap closes may depend partly on whether the stimulus intensity of mass media publicity is maintained at a high level, or is reduced or eliminated at a point when only the more active persons have gained that knowledge.
Terms of Use
  • Copyright (C) 1970, American Association for Public Opinion Research
Language
  • English
Contributed by
OAIster

Get this edition

  • Set up My libraries

    How do I set up "My libraries"?

    In order to set up a list of libraries that you have access to, you must first login or sign up. Then set up a personal list of libraries from your profile page by clicking on your user name at the top right of any screen.

  • All (1)
  • Unknown (1)
None of your libraries hold this item.
None of your libraries hold this item.
None of your libraries hold this item.
None of your libraries hold this item.
None of your libraries hold this item.
None of your libraries hold this item.
None of your libraries hold this item.
None of your libraries hold this item.

User activity


e.g. test cricket, Perth (WA), "Parkes, Henry"

Separate different tags with a comma. To include a comma in your tag, surround the tag with double quotes.

Be the first to add a tag for this edition

Be the first to add this to a list

Comments and reviews

What are comments? Add a comment

No user comments or reviews for this version

Add a comment