ANALYSIS AND MODELATION OF THE CONSUMER’S BEHAVIOUR OF FINANCIAL PRODUCTS ON THE ROMANIAN CAPITAL MARKET
Assist. Ph.D Dalia Simion
Assist. Ph.D Daniel Toba
Ph.D Student Danut Barbu
The study of the consumers’ behavior of financial products is based upon the hypothesis according to which they behave rationally that is they try to aim their objectives at the highest level possible, taking into account the restrictions that they are forced to face. Having this context the basic idea that guides the consumers’ behavior of financial products is maximizing the forecasted utility. Utility will be maximized when a certain combination of forecasted gains and risks is preferred in report with the other combinations. The consumers of financial products establish their objectives in the conditions of the estimated risk and profitability and they have to make a choice taking into account the uncertainty conditions.
In order to set up a list of libraries that you have access to,
you must first login
or sign up.
Then set up a personal list of libraries from your profile page by
clicking on your user name at the top right of any screen.