2007-12-01, English, Article, Journal or magazine article edition: Game on.(EDITOR'S NOTES)(compliance to consumer-driven policies)(Commitment to Consumer Choice program)(Editorial) Mummert, Hallie

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Bookmark: http://trove.nla.gov.au/version/146574573
Physical Description
  • Editorial
  • Magazine/​Journal article
Published
  • North American Publishing Company, 2007 Dec
Language
  • English

Edition details

Title
  • Game on.(EDITOR'S NOTES)(compliance to consumer-driven policies)(Commitment to Consumer Choice program)(Editorial)
Also Titled
  • Game on.
Appears In
  • Target Marketing, v.30, no.12, 2007 Dec, p.11(1) (ISSN: 0889-5333)
Author
  • Mummert, Hallie
Published
  • North American Publishing Company, 2007 Dec
Physical Description
  • Editorial
  • Magazine/​Journal article
Subjects
Target Audience
  • Trade
Summary
  • Direct Marketing Associaiton (DMA) president John A Grexo Jr. has announced the organization's new program, the Commitment to Consumer Choice. The program requires marketers to provide choices to consumer, such as opt-out notices, and honor their decisions. The cost of non-compliance to these rules, and the impacts of consumer-driven goverment laws are discussed.
Notes
  • Direct Marketing Associaiton (DMA) president John A Grexo Jr. has announced the organization's new program, the Commitment to Consumer Choice. The program requires marketers to provide choices to consumer, such as opt-out notices, and honor their decisions.
Language
  • English
Database
  • Gale General OneFile
Identifier
  • 173405046

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Charles Sturt University. CSU Library - Electronic Resources (shared). Open to the public 000888486; Full Text Available; ProQuest Central New Platform - Available from 1992 Periodical; Journal, magazine, other English
CSIRO. Library Services. Not open to the public 999639570001981; ProQuest Central (New). Online Access. Available for document delivery. Restrictions apply.; Available from 1992 Periodical; Journal, magazine, other English
Griffith University. Griffith University Library. Open to the public .b13630295; Electronic Resource : Publ. may restrict Doc. Del. Periodical; Journal, magazine, other English
Southern Cross University. University Library Lismore. Open to the public Electronic resource - Check catalogue for holdings Periodical; Journal, magazine, other English
University of Wollongong. University of Wollongong Library. Open to the public Online access. Not available for document delivery Periodical; Journal, magazine, other English
Victoria University. Victoria University Library. Open to the public v.27,no.1-; Jan.2004-; latest 5 years FTS PER 658.8 TAR ; previous issues FTS STACK PER 658.8 TAR Periodical; Journal, magazine, other English
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Library Access Call number(s) Formats held Language
Charles Sturt University. CSU Library - Electronic Resources (shared). Open to the public 000888486; Full Text Available; ProQuest Central New Platform - Available from 1992 Periodical; Journal, magazine, other English
Southern Cross University. University Library Lismore. Open to the public Electronic resource - Check catalogue for holdings Periodical; Journal, magazine, other English
University of Wollongong. University of Wollongong Library. Open to the public Online access. Not available for document delivery Periodical; Journal, magazine, other English
Western Sydney University. Penrith Campus Library, Document Delivery. Not open to the public 9924463970001571; Online Periodical; Journal, magazine, other English
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Griffith University. Griffith University Library. Open to the public .b13630295; Electronic Resource : Publ. may restrict Doc. Del. Periodical; Journal, magazine, other English
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CSIRO. Library Services. Not open to the public 999639570001981; ProQuest Central (New). Online Access. Available for document delivery. Restrictions apply.; Available from 1992 Periodical; Journal, magazine, other English
Victoria University. Victoria University Library. Open to the public v.27,no.1-; Jan.2004-; latest 5 years FTS PER 658.8 TAR ; previous issues FTS STACK PER 658.8 TAR Periodical; Journal, magazine, other English
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