Business Communication Skills Development for the Management Students
This paper is exposing the development of communication skills and level of improving the oral and written communications of the management students in the relevant subject. Communication is central to everything that we do. Our city/town is the organizations in which we live and act. Our activities in our family, school/college, office, hobby group, community group, succeed or fail and our goals are achieved or not achieved, according to our ability to communicate effectively with other members. Communication is the mortar that holds an organization together, whatever its business or its size. Without communication an organization cannot function at all. Without effective communication, information cannot be collected, processed or exchanged; words and data would remain isolated facts. With effective communication, multinational organizations that are spread all over the world can function like a single unit. The term business communication is used for all messages that we send and receive for official purposes like running a business, managing an organization, conducting the formal affairs of a voluntary organization and so on. Business communication includes both written and oral communication. Letters, reports, memos, notices are all formal and part of commercial and business activity, so are interviews, meetings, conferences, presentations and negotiations. Some of these are more formal than others; a group discussion would be less formal than a company meeting; a letter is less formal than a report. Every component of the process is affected by every other component. The source, the environment, the goal, the medium, the nature of the message, the receiver, the feedback, all affect one another. If the audience is inattentive or uninterested, the source is not able to communicate effectively. If a wrong medium is chosen, the message may fail to have the intended result; if the sender’s goal is not clear, the message will be confused. Disturbance at any stage in the communication process affects the entire process. Communication is interaction and transaction. The two participants, the source and the receiver, exchange ideas and information and influence each other during the process of communication.
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